Services
- Brand Guidelines
- Agent Marketing Kits
- Regional Campaigns
Products
Contributed to Remax Canada brand guideline extensions and agent-facing marketing collateral rolled out across the national network.
remax.caRemax Canada engaged Evolve to extend the national brand system into agent-facing marketing kits and regional print campaigns rolled out across the country.
Remax's balloon and colour system are among the most recognisable in North American real estate. The work had to strengthen consistency across thousands of agents without flattening local brokerage personalities.
Modular kit design with locked brand elements and flexible content zones, region-specific photography direction, and printer-ready templates the brokerages could self-serve.
The kits were adopted across a majority of participating brokerages and materially reduced ad-hoc creative requests to the national brand team.
Collateral
Experience with the Big Brands.
Brad Sherwin produced brand guideline extensions and agent marketing kits for Remax Canada.
One Balloon, Many Markets
When launching a national campaign Remax's iconic identity is one of the most recognized in North American real estate. Our role was to extend that system into region-specific agent marketing kits, keeping the balloon and colours instantly recognisable while letting local brokerages carry their own story.
