Services
- Mixed Reality
- Brand Film
- Launch Strategy
- Creative Direction
Products
Collaborated on launch narrative and creative for Microsoft HoloLens — translating spatial computing into a story consumers and enterprise teams could feel.
microsoft.com/hololensEvolve partnered on Microsoft HoloLens-based initiatives to build mixed-reality presentation systems that protect intellectual property and dramatically accelerate stakeholder learning. Where a conventional pitch deck can be photographed, forwarded, or leaked, a HoloLens presentation exists only in the room and only in the headsets of the people invited into it.
Pitching complex IP carries real disclosure risk — anything photographed, recorded, or emailed can leak, and in industries like biotech, defense contracting, and pre-IPO fintech, that risk kills deals before they start. Enterprise teams also face a second problem: dense technical concepts are hard to communicate through slides. Stakeholders nod through a deck and forget it. The mandate was to solve both problems in the same medium.
We built mixed-reality presentation environments on Microsoft HoloLens 2 — 3D holograms of products, buildings, molecules, or systems that audience members can walk around, disassemble, and interact with. Because the holograms live only in the headset, they cannot be photographed, screen-recorded, or replicated. Presenters use internal hologram-based teleprompter screens visible only to them, keeping the delivery consistent without a visible confidence monitor. The result is a presentation format that is simultaneously more secure and more memorable than any conventional deck.
An IP-safe, replication-proof presentation method now used for board pitches, investor decks, product reveals, and internal training where confidentiality is non-negotiable. Stakeholder recall in post-pitch surveys ran materially higher than for conventional deck presentations. The approach has since informed Evolve's broader immersive-content practice.
Deliverables
- —Mixed reality presentation systems
- —3D asset production + hologram authoring
- —IP-safe pitch environments
- —Internal teleprompter hologram overlays
- —Accelerated learning experiences
- —Onsite facilitation + training
The hardware
Microsoft HoloLens 2 — a self-contained mixed reality headset with inside-out tracking, eye tracking, and articulated hand input.
In the room
A hologram exists only where the audience is standing. Nothing leaves the room, and nothing lands with the same weight in a slide deck.
Mixed Reality ImplementationsMixed Reality PresentationsIP Safe PresentationsAccelerated Learning
Evolve creates pitches that are impossible to replicate by using Mixed Reality presentations.
Evolve is utilizing mixed reality to present concepts in a completely new way. We are limiting the risks of Intellectual Property theft by using holograms that cannot be photographed, recorded, replicated or emailed.
Have a complex presentation? We create internal presentation screens that you can read from, while presenting a keynote speech. This is done with holograms.
Experience with the Big Brands.
Brad Sherwin led launch creative for Microsoft HoloLens mixed reality.
Mixed Reality Launch
When launching a national campaign the HoloLens launch needed to make a brand-new category feel inevitable. Our work paired cinematic story with crisp product clarity so the technology read as both magical and ready to ship.
