Services
- Foundation Branding
- Program Identity
- Web
- Impact Reporting
Products
Built the brand system and web platform for Evolve X — a youth empowerment foundation running mentorship, entrepreneurship, and mental-wellness programs across Canada.
evolvex.orgEvolve X is a youth empowerment foundation delivering mentorship, entrepreneurship, and mental-wellness programming to Canadian youth. Evolve built the brand system, web platform, and annual impact report.
The foundation had strong programs but a fragmented identity — different logos across programs, unclear funder messaging, and no unified impact story to show donors.
A master brand with a clean program taxonomy, warm documentary photography of participants, and an impact report template the operations team can refresh annually without designer support.
Grant close-rate and cost-per-application improved measurably in the first funding cycle post-launch, and program enrolment across the largest cities doubled.
“The rebrand gave us a language to talk about our impact that finally matches what our programs actually do.”
Program moments
Experience with the Big Brands.
Brad Sherwin shaped brand and web for Evolve X youth foundation.
The Next Generation, Backed
When launching a national campaign Evolve X needed a brand that felt like a movement — legible to funders, credible to school districts, and cool enough for teenagers to actually opt in. Our system layered bold type with warm documentary photography and a program taxonomy that scales as the foundation grows.
