Services
- Corporate Identity
- Web
- Recruitment Content
- Video
Products
Repositioned Alfred Horie Construction — one of BC's longest-running general contractors — with a modern corporate brand and recruitment-focused digital presence.
alfredhorie.comAlfred Horie Construction has built institutional and commercial projects across British Columbia for decades. Evolve led a modern rebrand and recruitment-focused digital rollout.
AHC was winning tenders on reputation but losing the recruitment race for young trades and project managers to flashier competitors. The visual brand hadn't caught up to the quality of the actual work.
A confident new wordmark, honest documentary site photography, and a career-first web platform that opens on people, not project renderings. Foundational video content told through foreman and superintendent voices.
Qualified job applications rose materially in the six months after launch, and AHC was shortlisted for larger institutional work on the strength of the refreshed capability deck.
On site
Experience with the Big Brands.
Brad Sherwin led rebrand and recruitment content for Alfred Horie Construction.
Built to Last
When launching a national campaign AHC's reputation was built on decades of institutional and commercial projects across the province. Our rebrand made that legacy legible to the next generation of tradespeople and clients — modern typography, honest site photography, and a website that reads as authoritative rather than dated.
