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Adnan Sarwar, BSc, MBA
Marketing Director

Adnan Sarwar, BSc, MBA

Adnan Sarwar, as Marketing Director, has worked for some of the biggest and best brands in the world, HULT University, Victoria and Albert Museum, Merrill Lynch, Scotiabank, Hudson's Bay Company, UBC, University Canada West, and UC Riverside. An entrepreneur across financial services and AI startups, he believes marketing in the Age of AI must be more human, and plans to use his global network to build the world's best brands.

Full profile

Adnan Sarwar, as Marketing Director, has worked for some of the biggest and best brands in the world.

His background spans HULT University as a Teaching Assistant for all Marketing Professors; the Victoria and Albert Museum as a Marketing Executive; Merrill Lynch Bank in Investment Banking; Scotiabank as a Senior Personal Banker; and Hudson's Bay Company as Sales and Marketing Department Head.

In academia, Adnan has served as a Part-Time Professor at the University of British Columbia (UBC) and a Full-Time Professor at University Canada West. He is also an Advisory Board Member for the University of California, Riverside's Design Thinking Program.

As an entrepreneur, he has led marketing for financial services and AI startups, combining global institutional experience with hands-on company-building.

In order to lead a Branding Agency specializing in Marketing, one has to prove their mettle in the hyper-competitive local and global economy, and in the Age of AI, marketing needs to be MORE HUMAN. Adnan plans to utilize his vast local and global networks to build the world's best brands, now and forever.

In depth

The person behind the practice.

A closer look at Adnan Sarwar, BSc, MBA's role, working philosophy, experience, and contribution to evolve.

The role

Adnan Sarwar, BSc, MBA works at evolve as a marketing director, a role that begins long before execution: shaping the brief, bringing specialist judgment into the room early, and protecting the quality of the idea all the way through delivery.

The practice

Adnan's practice brings together ai-native marketing strategy and adoption, global brand marketing and positioning, financial services and fintech go-to-market, and a broader set of connected capabilities. This range makes the work more integrated: strategic decisions inform execution, and execution continuously sharpens the strategy.

Perspective

That perspective is grounded in work spanning marketing director, evolve; teaching assistant, hult university (marketing professors); marketing executive, victoria and albert museum. At evolve, that experience is applied collaboratively across strategy, creative, production, technology, and client service.

Impact

26,000+ LinkedIn followers as "The Business Monk". Faculty voice on AI, entrepreneurship, and future-of-work. Advisory board member for UC Riverside's Design Thinking Program. These are not isolated accomplishments; they shape how Adnan approaches the next brief, builds trust with collaborators, and raises the standard of the finished work.

Expertise
  • AI-native marketing strategy and adoption
  • Global brand marketing and positioning
  • Financial services and fintech go-to-market
  • Entrepreneurship education and design thinking
  • Executive networking and partnership development
Experience
  • Marketing Director, evolve
  • Teaching Assistant, HULT University (Marketing Professors)
  • Marketing Executive, Victoria and Albert Museum
  • Investment Banking, Merrill Lynch Bank
  • Senior Personal Banker, Scotiabank
  • Sales and Marketing Department Head, Hudson's Bay Company
  • Part-Time Professor, University of British Columbia (UBC)
  • Full-Time Professor, University Canada West
  • Entrepreneur, Marketing Financial Services and AI Startups
  • Advisory Board Member, University of California, Riverside, Design Thinking Program
Education
  • MBA, business administration and strategy
  • BSc, undergraduate degree in science
Highlights
  • 26,000+ LinkedIn followers as "The Business Monk"
  • Faculty voice on AI, entrepreneurship, and future-of-work
  • Advisory board member for UC Riverside's Design Thinking Program